Thursday, August 13, 2015

With iPad Sales Falling, Apple Pushes Into Businesses

The Wall Street Journal reports:
Apple Inc., grappling with swooning sales of the once-blockbuster iPad and sensing an opening in the changing ways of work, is making its broadest assault to date on business computing.


The technology giant is working with more than 40 technology companies—many of them little-known makers of apps for accounting or sales presentations—to make the iPad a more appealing work tool.

The initiative is a bet that Apple, which has never been a big player in the $2 trillion annual spending on workplace technology, can grab a bigger slice of the market by reshaping the nature of work in mobile-friendly settings—where Apple has an edge.
Changes.