Not going out: Why Millennials are no longer going to night clubs

The Independent reports:

So long to Ritzy and farewell to Cinderella Rockafella – the long tradition of the great British nightclub appears to be on the way out.

Even famous London dance-music clubs such as Turnmills, Bagley’s and The End have succumbed to a process that has seen the UK's total portfolio of nightclubs shrink by almost half from 3,144 in 2005 to 1,733 a decade later.

The statistic from the Association of Licensed Multiple Retailers (ALMR) is a signal not just of the effect of the smoking ban and the imposition of student loans but of a fundamental shift in the way a new generation chooses to spend its entertainment budget.

After a week listening to favourite playlists on Spotify, when friends on Facebook and WhatsApp have looked out so many other attractive weekend adventures that will make far better shots on Instagram, another Friday night at Mystique just doesn’t do it. And, as for pulling, there’s always Tinder.

“Millennials favour experiences over stuff and nightclubs should benefit from that,” says Ramzi Yakob, senior strategist of the digital agency TH_NK. “But Millennials also realise that their time is the scarcest resource they have, so why would they spend their precious time revisiting the same experience every weekend?”

The lack of action from the sedentary generation.