YouTube strikes back: video sharing site is now bigger than cable

Digital Trends reports:

YouTube might be struggling to turn a profit and facing increasing competition from Facebook, but Google’s video sharing portal still has a few tricks up its sleeve. YouTube was one of the stars of Google’s Q2 2015 earnings call earlier this week, with the company announcing that the site has seen “significant growth” over the last three months.

Or to put it another way: YouTube is bigger than cable. Google executives say the site outstrips any single U.S. cable network in the key 18- to 49-year-old demographic, and that’s one of the reasons the tech firm’s stock price went soaring in the aftermath of the earnings call. In the hours that followed it jumped as high as 11 percent above its pre-announcement figure.

Any doubt on who has more video content?