Wednesday, October 06, 2010

House Republicans plan $45 million TV ad buy

Politico reports:
House Republicans have drafted a go-for-broke blueprint for the final weeks of the midterm campaign that will bring them to $45 million in television ad spending, with spots reserved in 62 congressional districts across the nation.

POLITICO has learned that the National Republican Congressional Committee will take a bank loan of at least $6.5 million — but likely more — to expand its ad buys into seven additional districts beyond the 55 where the committee has already reserved time.