Thursday, March 04, 2010

For Movie Stars, the Big Money Is Now Deferred

The New York Times reports:
Movie stars, who not so long ago vied to make $20 million or even $25 million a picture, have seen their upfront salaries shrink in the last several years as DVD sales fell, star-driven vehicles stumbled at the box office and studios grew increasingly tightfisted.

How bad is it?

Pretty bad.

Most of the three-dozen or so top-billed actors in the 10 films up for best picture in this Sunday’s Academy Awards ceremony, including blockbusters like “Up” and “Avatar,” appear to have received relatively minuscule upfront payments for their work.
The economics of making movies.