One of Hollywood's biggest movie vaults is about to be opened wide.You'll want to read the whole article.
Warner Bros. is launching an innovative "on demand" DVD initiative in which fans eventually will be able to order any of the 6,800 theatrical features in the studio's library not available on disc and receive a custom-made DVD within a week for $20.
Only about 1,200 films in the Warner library have been released on DVD, large part because of space constraints at retail. "This news is going to make a lot of people really happy," says George Feltenstein, senior vice president of theatrical catalog marketing at Warner Home Video.
The Warner Archive Collection launches today (warnerarchive.com) with an initial slate of 150 films that have never been on DVD, such as 1943's Mr. Lucky, with Cary Grant and Laraine Day, and 1962's All Fall Down with Warren Beatty and Eva Marie Saint. The oldest film in this first wave is the 1923 silent scorcher Souls for Sale; the newest is 1986's Wisdom, with Demi Moore and Emilio Estevez.
Monday, March 23, 2009
Warner Bros. launches 'on demand' DVD sales
USA Today reports:
