Katie Couric vs. Age Spots

Gary North reports:

Why CBS rolled the loaded demographic dice is a mystery to me. CBS Evening News was in third place under Rather, third place under Shieffer, and remains in third place today. But Ms. Couric's network rivals will age as men age. Ms. Couric will not.

She was a cheerleader in high school. She has done very well since then. But the reality is this: cheerleaders fade.

So do Nielsen ratings.

Ouch.