Male teens shun movies

The L.A.Daily News:

Teen boys and young men - for years Hollywood's most loyal audience - are falling out of love with the moviegoing experience, and frequent moviegoers of all ages are complaining about the high cost of cinema entertainment, according to a survey to be released today.

After a relatively soft summer at the box office, Culver City-based research firm Online Testing eXchange has found that moviegoers are more inclined to save a few bucks and find their entertainment at home than they were just two years ago.

In an online nationwide study of 2,000 frequent moviegoers (those who go out to movies at least six times a year) between the ages of 13 and 54, OTX found that options for home entertainment and the cost of tickets and popcorn are having a significant impact in the young male market, the ones who for more than a decade have driven demands for big-budget blockbusters and low-brow comedies.

The changing world of the movie industry.