Prop. 82: Initiative backers threaten Gap boycott

The Sacramento Bee reports:

Employing a new political tactic, two large labor unions are using the threat of a consumer boycott to try to curb corporate contributions to groups opposing the universal preschool initiative on the June ballot.

The Service Employees International Union and the American Federation of State, County and Municipal Employees sent a letter last week threatening a national boycott of all of the Gap, Old Navy and Banana Republic stores.

They said they would launch the boycott if the Gap, its affiliates or any members of the family that founded the Gap donated to groups opposing actor and director Rob Reiner's preschool initiative, Proposition 82.

"It is our hope that you come to the conclusion that opposing preschool for every child in California is bad for kids and bad for California," said the letter, signed by SEIU's and AFSCME's presidents and SEIU's secretary treasurer.

How do you boycott these unions? No word yet from Rob Reiner on free speech.